HÉRÈS LOGO, BRANDING, PUBLISHING The client Hérès was founded by Louis-Joseph Lamborot: heir to a family of stonecutters for four generations. He developed the perfect mastery by restoring the most beautiful monuments of France for 30 years that earned him a decoration of Knight of the Arts and Letters. Today, Hérès is a French company of stonemasons, specialized in the design and realization of classic solid stone facades. The mission The visual identity communicates what the company represents: from design to construction, a century-old know-how combined with current technologies. The graphic proposal meets the codes of classical architecture in a minimal staging. The use of a serif typeface evokes a universe of proportions. The icon symbolizes a typical classic building, in keeping with the brand’s heritage.